are the adverts which appear as 'sponsored links' on the top and right hand side of Google search results pages. Every time one of these ads is clicked on, the owner of the ad will pay a per-click (PPC) price ranging from a few pence to several pounds. The ad will only appear if a keyword contained within it is typed in the search box. Each keyword has its own price depending on its popularity so to get to the top of the ads, you have to pay the highest bid.

AdWords is a simple way to purchase highly targeted pay-per-click visitors to your website

PPC differs from search engine optimisation in that you have to pay to get to higher visibility. But you only pay for each click on your ad and what's more, you can control the amount you want to spend each day. You can fix a budget as low as £1 per day!

Our team can set up and manage your AdWord campaign. We will work with you to research the keywords and phrases most relevant to your business and then monitor their effectiveness in generating highly targeted traffic to your site. 

to find out more about our Google Adword Management service