Recent research carried out by The Institute of Directors and broadband provider UK Online revealed that around two thirds of small businesses in the UK still do not have an internet presence. And if things don't change, the UK will fall further behind its European neighbours. 

"Not having a website - even a basic site that describes your business and provides contact details - is a serious omission as the first thing people do now is compare services and products online before buying." 

Chris Stening, M.D for UK Online

According to The Office for National Statistics, 84% of UK internet users cite searching for goods and services as their primary reason for going online (ONS, Internet Access 2008). They expect you to have a website and if you don't, they'll find and use somebody who does!  

Here are just a few reasons why the benefits of having a company website definately outweigh the costs: 

Unlike your office, your company website will be open 24 hours a day, 365 days a year - Visitors to your website can have their sales and requests for information processed automatically and immediately whether you're in the office or not.    

Your company website is your online brochure/product catalogue - It's easier, quicker and cheaper to update a web page than a printed brochure or catalogue. Think of the money you'll save on printing and distribution costs.   

No expensive overheads such as rent, bills etc associated with a bricks-n-mortar business - If you have something to sell, its much cheaper to do it online. A fully enabled e-commerce site with secure online ordering is very affordable for even the smallest business.   

Your company website can help you gather information about your existing customers and help identify potential new ones - If used properly, your website can be a great tool in helping to find out more about your customers, where they come from, how often they shop etc. This can help you to target your advertising to the specific areas and groups that are most profitable for you.   

Your company website will improve the credibility of your business - Your website is the ideal place to tell your customers who you are, what you do and why you deserve their trust and confidence.

to discuss how a company website could benefit your business